Saturday, April 14, 2012

My favourite words: Creativity

I love the word Creativity and see it as referring to a wide range of things that we do every day often without intending to or realising it.  Sounding the word out it is multi-syllabic but simple to say...a little like the meaning itself...simple to be but can have many layers. We all need a little creativity in our day.  This doesn't have to mean creating prestige works of art, it can be as simple as tossing a colourful salad that is pleaseing to the eye and taste buds.

Wikipedia says: Creativity refers to the phenomenon whereby a person creates something new (a product, solution, artwork, literary work, joke, etc.) that has some kind of value. What counts as "new" may be in reference to the individual creator, or to the society or domain within which the novelty occurs. What counts as "valuable" is similarly defined in a variety of ways.
The English word creativity comes from the Latin term creƍ "to create, make" and its derivational suffixes also come from Latin. The word "create" appears in English as early as the 14th century, notably in Chaucer, in The Parson's Tale..
In a summary of scientific research into creativity Michael Mumford suggested:"Over the course of the last decade, however, we seem to have reached a general agreement that creativity involves the production of novel, useful products"

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